Onogreen

Toilet Brush for Onogreen

Onogreen introduces their discrete integrated toilet brush which goes completely unnoticed. Integrating the brush into the toilet and the telescopic handle system offers benefits, both aesthetic and functional. The aim is to avoid the spread of germs and bad smells while saving space in the bathroom and concealing unsightly traditional toilet brushes. By staying out of sight, the brush inspires greater confidence in bathroom hygiene. The brush part of the Onogreen toilet brush is replaceable. Onogreen aims to achieve these objectives in addition to concealing the presence of the toilet brush.

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Onogreen by Alfredo Laria

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Toilet Brush by Alfredo Laria

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Alfredo Laria Onogreen

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Alfredo Laria Toilet Brush

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Alfredo Laria Design Team Photo

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OnogreenBrand Logo

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Onogreen Toilet Brush Press Releases

Discover our press releases for Onogreen available in the following languages: English.

Onogreen Toilet Brush Media Articles

Leverage our ready-to-publish articles on Onogreen, offered in a range of languages: Turkish, Arabic (Standard), English, Spanish, Korean, Japanese, Russian, Chinese (Mandarin), German, French, Portuguese, Indonesian, Italian, Hindi and Dutch.

Unique Properties

Its discreet design with telescopic handle allows the Onogreen brush to go completely unnoticed by keeping it into the flush system. Unique in the market, this innovation creates cleaner, safer bathrooms by eliminating germs, bad smells and by keeping the brush out of the reach of children and pets. In addition, its integrated design keeps the brush out of sight and frees up space, making the bathroom seem bigger and more spacious.

Tags

Bathroom hygiene, toilet brush, sustainable, Onogreen, Invisible

Production Technology

The Onogreen brush is manufactured in high quality recyclable materials with ABS chromed, golden and white gloss finishes. It has a carbon fibre structure with TPR bristles. It has fewer, more separated bristles than traditional brushes, thus preventing water becoming trapped, and so avoids dripping: it only needs a gentle shake before use to achieve this.

Design Challenge

The main challenge was to design an environmentally friendly toilet brush that would stay completely out of sight, but could be compatible with most toilets, solve germ-proliferation and bad-odour issues, not drip, and would make people want to talk about it. The humble toilet brush is often considered an embarrassing topic. I wanted to design an original toilet brush that people would have no qualms about recommending to others, if not with pride, at least without blushing.

Project Duration

This project started in January 2020 during the COVID pandemic in Cangas de Onis, Asturias, Spain. It took 18 months and it will be on the market from December 2022

Operation Flow

The Onogreen brush allows the WC to be cleaned easily and without mess. Its shield protects your hand and acts as a lid when concealed in the flush system. Strong and robust, it withstands energetic action when needed. Compatible with disinfecting toilet tablets, it keeps them in the cistern until fully dissolved, thus avoiding blocking the flush mechanism. After the wear and tear of use, the bristles can be replaced, without having to replace the whole brush.

Research

A market survey was carried out. The findings confirmed our target audience and revealed suspected misgivings about the decision to purchase an integrated toilet brush, including possible issues such as dripping, return of organic matter back to the tank or installation. We focused on designing a toilet brush according to this feedback from a sustainable point of view, and on presenting an original product that people can talk about without feeling it is an uncomfortable topic.

Inspiration

The health risks of toilet brushes became clear during Covid. Bad bathroom smells were produced by germs proliferating on brush and holder. It was also apparent that most people tried to keep their toilet brushes hidden from sight. The Onogreen brush prevents the spread of germs and virus and avoids unwanted contagion in homes, hospitals, nursing homes, public toilets, restaurants and offices. By staying out of sight, the brush also inspires greater confidence in bathroom hygiene.

Image Credits

Image#1: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022 Image#2: Photographer:Worldproof Iberia,Illustrator: Alfredo Laria, Onogreen, 2022 Image#3: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022 Image#4:Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022 image#5: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022 Video credits: Creator Alfredo Laria All the pictures Copyright: Onogreen / Worldproof Iberia,s.l.

Project Overview

Onogreen Toilet Brush has been a Iron winner in the Bathroom Furniture and Sanitary Ware Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Iron Recognition

Alfredo Laria was recognized with the coveted Iron A' Design Award in 2023, a testament to excellence of their work Onogreen Toilet Brush.

Alfredo Laria Press Releases

Discover Alfredo Laria's journey through our press releases, available for all press members and journalists to use without restrictions. 1 press releases are now available for immediate access by journalists.

Introducing Onogreen: The Innovative Invisible Toilet Brush

Onogreen introduces a discreet and innovative toilet brush designed to stay completely out of sight, promoting hygiene and space-saving benefits.

Alfredo Laria Newsroom

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