Strawless Bubble Tea cup
Float

Strawless Bubble Tea cup for float

Float is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at their mouth together while they raise their head to drink. Also, in this way, the tea will be cooled by ice before drinking, which solves the problem that the straw cups always let people drink the bottom part of the drink which isn’t cooled by ice piece above the drink.

Fang Shih 2020 Professional Iron Press Kit № 96222

Download Press Kit № 96222

Download Press Kit № 96222 Strawless Bubble Tea cup for float by Fang Shih to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Float by Fang Shih
Float by Fang Shih

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This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Details on photo contributions are located in the Image Credits Section.

Strawless Bubble Tea cup by Fang Shih
Strawless Bubble Tea cup by Fang Shih

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Consult the Image Credits Section for information on photo credits.

Fang Shih Float
Fang Shih Float

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Photo credits are listed in the Image Credits Section.

Fang Shih Strawless Bubble Tea cup
Fang Shih Strawless Bubble Tea cup

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Please check the Image Credits Section for photo acknowledgements.

floatBrand Logo
floatBrand Logo

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. Image Credits Section holds all necessary photo accreditation details.

Design Newswire
Float Strawless Bubble Tea cup Press Releases

Press resources for Float are offered in several languages: English.


Press Kit
Float Strawless Bubble Tea cup Media Articles

We provide articles ready for publication on Float, offered in several languages: English, Spanish, Italian, German, French, Portuguese, Dutch, Turkish, Arabic (Standard), Korean, Chinese (Mandarin), Indonesian, Japanese, Russian and Hindi.


Unique Properties

FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Also, in this way, the tea will be cooled by ice before drinking, which solves the problem that the straw cups always let people drink the bottom part of the drink which isn’t cooled by ice piece above the drink.

Tags

reusable, cup, bubble tea, sustainable design

Production Technology

plastic injection molding, silicone injection molding

Design Challenge

The most difficult part in the process is the adjustments of using fluency. Based on our core concept ”the motivation of continuous using comes from a good user experience", we improved and adjusted hundreds of times in details such as the caliber of the rim and the slope of the inner cup, in order to make user has the best drinking experience.

Project Duration

Started from Nov. 2018 to Dec. 2019

Operation Flow

FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Since people make a billion of disposable plastic cups and plastic straw waste while drinking bubble tea, we want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea, and reduce the numbers of disposable plastic cups and straws.

Research

“Bubble tea” is an unique street drink culture that is risen in Taiwan since the 1980s. According to media statistics, more than 1.5 billion cups of bubble tea drinks are sold every year in Taiwan, which means there are more than 1.5 billion disposable containers are used every year as well. Although there are many reusable cups being launched every year in Taiwan, we found that people tend to lower the time of using after buying them. So we did survey, interviews and use mind-mapping to find the reason: the reusable straws are not only difficult to clean, but also not easy to carry around. That’s why we came up with Float to be the solution to these problems.

Inspiration

Bubble tea is an unique street drink culture in Taiwan; however, a handful freshness each day brings a billion of disposable plastic cups and plastic straw waste every year. We want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea. reduce the numbers of disposable plastic cups and straws.

Image Credits

All Images: Photographer Oni Lai

Project Overview

Float Strawless Bubble Tea cup has been a Iron winner in the Bakeware, Tableware, Drinkware and Cookware Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

 Award Logo
Iron Recognition

Fang Shih was recognized with the coveted Iron A' Design Award in 2020, a testament to excellence of their work Float Strawless Bubble Tea cup.

DesignPRWire
Fang Shih Press Releases

Access a rich repository of press releases on Fang Shih, offered to press and media professionals for unrestricted use in their stories. Journalists can access 2 press releases immediately, ready for your use.


Introducing FLOAT: The Innovative Reusable Cup Redefining Bubble Tea Experience

Fang Shih's FLOAT is a revolutionary reusable cup designed to transform the way people enjoy bubble tea, addressing the environmental impact of disposable plastic cups and straws. Patented and awarded, FLOAT offers a sustainable and refreshing solution for bubble tea enthusiasts.


Newsroom
Fang Shih Newsroom

Visit Fang Shih Newsroom for an inside look at exceptional design and award-winning projects.

You are currently viewing Media Showcase № 96222. Check out Fang Shih's newsroom for an exhaustive resource hub, featuring award-winning works and exclusive media content. You are here: Press Kit / Media Showcase 96222 about Float. Additional content is available in Newsroom 265531.

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