Alpha Series
Shaver for Arçelik A.Ş
Alpha series is a compact, semi-proffesional shaver that can handle basic tasks for facial care. Also a product that offers hygienic solutions with innovative approach combined with beautiful aesthetics. Simplicity, minimalism and functionality combined with easy user interaction builds the fundamentals of the project. Joyful user experience is the key. Tips can be easily taken off the shaver and placed in to the storage section. The dock is designed to charge the shaver and cleaning the tips supported with UV Light inside storage section.
Download Press Kit № 103033
Download Press Kit № 103033 Shaver for Arçelik A.Ş by Mert Ali Bukulmez to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Alpha Series by Mert Ali Bukulmez
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Shaver by Mert Ali Bukulmez
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Mert Ali Bukulmez Alpha Series
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Mert Ali Bukulmez Shaver
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Mert Ali Bukulmez Designer Portrait Photo
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Arçelik A ŞBrand Logo
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Alpha Series Shaver Press Releases
Discover our press releases for Alpha Series available in the following languages: English.
Alpha Series Shaver Translations
We ensure Alpha Series is globally understood with translations available in these languages: Shaver EN, Skeer AF, Rroje SQ, መላጨት AM, ماكينة الحلاقة AR, Սափրիչ HY, Təraş AZ, Txirbila EU, Брытва BE, শেভ BN, Brijač BS, Самобръсначка BG, မုတ်ဆိတ်ရိတ် MY, La Màquina D'afaitar CA, Shaver NY, 剃须刀 ZH, U Shaver CO, Brijač HR, Holicí Strojek CS, Barbermaskine DA, Scheerapparaat NL, Razilo EO, Pardel ET, Parranajokone FI, Rasoir FR, Afeitar GL, საპარსი KA, Rasierer DE, Ξυριστική Μηχανή EL, શેવર GU, Shaver HT, Shaver HA, מכונת גילוח HE, शेवर HI, Borotva HU, Alat Cukur ID, Shaver GA, Shaver IG, Rakari IS, Rasoio IT, シェーバー JA, Pencukur JV, ಕ್ಷೌರ KN, Ұстара KK, កោរសក់ KM, Kogosha RW, Устара KY, 면도기 KO, Shaver KU, Crescit Cicaro LA, Raséierapparat LB, ໂກນຫນວດ LO, Skustuvas LT, Skuveklis LV, Бричење MK, Ny Shaver MG, Pencukur MS, ഷേവർ ML, Il-Leħja MT, Ko Te Hiraka MI, शेवर MR, Сахлын Хэрэгсэл MN, शेभर NE, Barbermaskin NO, ଶେଭର୍ OR, ਸ਼ੇਵਰ PA, ریش تراش FA, Golarka PL, شیور PS, Barbeador PT, Barbieritul RO, Бритва RU, شيور SD, Suluafi SM, Бријач SR, Shaver GD, Shave SN, රැවුල බෑම SI, Holiaci Strojček SK, Brivnik SL, Garka SO, Shaver ST, La Afeitadora ES, Nyukur SU, Kunyoa SW, Rakapparat SV, ஷேவர் TA, షేవర్ TE, Рехт TG, เครื่องโกนหนวด TH, Sakgal TK, Ang Shaver TL, Tıraş Makinesi TR, Кыргыч TT, ساقال قويغۇچ UG, Бритва UK, شیور UR, Sochingizni UZ, Máy Cạo Râu VI, Eilliwr CY, Scheerapparaat FY, Shaver XH, גאָלער YI, Shaver YO, Shaver ZU, 剃須刀 ZY, Ang Pang-Ahit CEB, ʻoluʻolu Na Ka ʻulea HAW, Shaver HMN.
Alpha Series Shaver Media Articles
Leverage our ready-to-publish articles on Alpha Series, offered in a range of languages: English, Italian, German, Dutch, Spanish, Indonesian, Chinese (Mandarin), Russian, Turkish, Arabic (Standard), Korean, Japanese, Hindi, French and Portuguese.
Unique Properties
The main aim was to design a compact, semi-proffesional shaver that can handle the basic tasks for facial care. Also a product that offers hygienic solutions with innovative approach combined with beautiful aesthetics. Joyful user experience was the key.
Tags
Alpha Series, Shaver, Men Grooming, Personal Care, UV Light
Production Technology
• Shaver Body: Xenoy (PBT+PC) / Injection Moulding • Shaver Rubber: Santoprene / Double Injection • Case: Xenoy / Injection Moulding • Case Lid: PP / Injection Moulding • Tools: stainless steel + glass reinforced (30%) PBT / Injection Moulding
Design Challenge
The sketch ideation was the most challenging part of this project. I had to put too much effort for sketching process to be able to refine the design and come up with the most unique, minimal and simple form solutions.
Project Duration
The project started in May 2019 in Istanbul/Turkey and lasted until the end of June 2019.
Operation Flow
The only button on the body of the shaver covered by led light is the interaction point of the product. It simply turns on/off the device but the led gives feedback about battery. When its charged and ready to use it lights white, when the charge is critical the led turns in to red, and also it blinks in red when its off charge. The dock is designed to charging the shaver and cleaning the tips supported with UV Light inside. Tips can be easily taken off the shaver and placed in to the storage section. The storage allows the product to be completely clean and tidy.
Research
The brief was very broad at the start. It was to design a unique personal care product for the brand Grundig. I started research process with trend analysis and market opportunities. The process also supported with focus groups with man aged between 18-50 to be able to define the existing problems with the shavers and consumer demands.
Inspiration
Providing hygienic and joyful user experience was the inspiration for the idea behind the project. Design language is completely inspired from Scandinavian design characteristics. Simplicity, minimalism and functionality combined with easy user interaction built the fundamentals of the product.
Project Overview
Alpha Series Shaver has been a Iron winner in the Beauty, Personal Care and Cosmetic Products Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Image Credits
For design images and photos please credit Mert Ali Bukulmez.
Iron Recognition
Mert Ali Bukulmez was recognized with the coveted Iron A' Design Award in 2020, a testament to excellence of their work Alpha Series Shaver.
Mert Ali Bukulmez Press Releases
Numerous press releases on Mert Ali Bukulmez and their achievements are at your disposal, inviting press members to use them freely in their coverage. 4 press releases are now available for immediate access by journalists.
Introducing the Alpha Series Shaver by Mert Ali Bukulmez
Discover the innovative Alpha Series Shaver, designed to provide a hygienic and joyful user experience, inspired by Scandinavian design principles.
Mert Ali Bukulmez Newsroom
Visit Mert Ali Bukulmez Newsroom for an inside look at exceptional design and award-winning projects.
