Endless Scenery
City Poster for Zhejiang University
Endless Scenery shows the unique charm of the ten views of West Lake in the way of watercolor painting. The work depicts the charm of West Lake through bright colors and freehand brushstrokes. It is worth mentioning that this work uses the emerging AI painting as a design aid, which contains the connotation of the work in this beautiful graphic design in an unusual way.
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Endless Scenery by Zhou Leijing
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City Poster by Zhou Leijing
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Zhou Leijing Endless Scenery
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Zhou Leijing City Poster
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Endless Scenery City Poster Press Releases
Explore press materials for Endless Scenery, available in languages such as English.
Endless Scenery City Poster Media Articles
Our articles on Endless Scenery, prepared for immediate use, are offered in several languages, including French, Italian, Hindi, Dutch, German, Portuguese, Turkish, Korean, Indonesian, Arabic (Standard), Japanese, Russian, Spanish, English and Chinese (Mandarin).
Unique Properties
Endless Scenery takes Ten scenes of West Lake in China as the creation background, and carries out the graphic design of the theme through AI painting, an emerging creation method. The work shows the Sinicized depiction of the beauty of West Lake represented by Three Pools Mirroring the Moon, Curved Yard and Lotus Pool in Summer, etc. Combining advanced AI painting methods with the classical Chinese watercolor painting styles, the endless scenery of West Lake in China is displayed.
Tags
Natural Scenes, West Lake, AI Painting, Graphic Design, Watercolor Painting
Production Technology
The product uses ERNIE-ViLG as the core AI painting tool and is further modified and improved by the creator using Photoshop.
Design Challenge
This graphic design work mainly has the following two difficulties: First, how to make better use of AI painting, so that the generated works not only have visual beauty, but also have artistic conception beauty. The second is to re-create the works generated by AI painting, taking the essence and eliminating the dross to present more satisfying works.
Project Duration
The project was launched in Hangzhou in January 2023.
Operation Flow
The work can be used on stamps, publications (magazines, newspapers and books), print advertisements, posters, billboards and product packaging, etc.
Research
Research type: visual graphic design; Research goal: to better present the beauty of West Lake; Research direction: The current popular AI painting technology is combined with the Chinese watercolor style to generate graphic design works with the theme of ten scenes of West Lake. Use modern technology to assist art creation, better show the beauty of China, and spread Chinese culture; Research methods: online data and desktop research; Social influence: This not only spreads China's West Lake culture, but also reflects the vitality of AI painting. This makes it particularly attractive among many graphic designs.
Inspiration
The West Lake in Hangzhou is famous for its beautiful scenery and many places of interest, and the Ten scenic spots of the West Lake are indispensable. We combine the fashionable AI painting technique with the retro Chinese watercolor painting style to create the graphic design works, hoping to see a different artistic understanding from previous design. The design uses different hues to show the unique features of the landscape, which can attract users' attention and spread Chinese culture.
Image Credits
Aoyi Shen Aiwen Mai
Project Overview
Endless Scenery City Poster has been a Bronze winner in the Generative, Algorithmic, Parametric and AI-Assisted Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Zhou Leijing was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Endless Scenery City Poster.
Zhou Leijing Press Releases
Discover Zhou Leijing's journey through our press releases, available for all press members and journalists to use without restrictions. Instantly access 5 press releases, available exclusively for journalists.
Introducing Endless Scenery: A Fusion of AI Painting and Chinese Watercolor Depicting the Beauty of West Lake
Zhou Leijing's City Poster Design Showcases West Lake's Timeless Charm Through Innovative AI Painting
Zhou Leijing Newsroom
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