Multifunctional Player for Zhejiang University
Tell Tiee is a story player for intergenerational interaction. Inspired by intergenerational communication needs, where the elderly reminisce and children love imaginative worlds. With three story element blocks, it offers diverse stories. Stories can be shared or co-created, processed by AI into illustrations. Constructed from safe plastic and wood, with NFC, Bluetooth, etc. Integrating AI for story processing while ensuring friendliness was a key challenge. It bridges the generational gap, catering to the elderly' s reminiscence and children' s educational play needs.
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Download Press Kit № 172605 Multifunctional Player for Zhejiang University by Zhou Leijing to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Teli Tiee is a story-player designed for intergenerational interaction between children and the elderly. Equipped with three types of story elements blocks, the elderly and kids can listen colorful stories by combining different blocks. Stories come from system presets and elderly-shared ones. The elderly can share their stories or co-create new stories with kids. Recorded stories, processed by AI, are uploaded to the database and turned into illustrated stories for sharing.
Inter-generational interaction, Story player, Emotional design
The main body of the product is made of plastic and wood to ensure the safety of children. The product contains NFC, electronic screen, bluetooth and other modules to ensure the realization of product functions.
The primary creative and research challenge was to bridge the generational gap through a single product. Designing for two distinct user groups-the elderly with their need for self-expression and reminiscence, and children with their demand for engaging and educational play-required a delicate balance. Technologically, integrating AI for story processing and illustration generation while ensuring friendliness for non-tech-savvy users was a significant hurdle.
The project started in April 2023 in China and finished in August 2023 in China
When using the story machine, press the on key to start the device. According to the guidance, put story elements blocks into the groove, and the system senses and plays the story of the combination. Users can pull the lever to the right to switch to the next story, and to the left to record and upload their stories.
The methodology involved analyzing the needs of both groups through interviews and observations. Interviews were conducted with elderly people and children to understand their behaviors, preferences, and pain points in communication. Observation was also carried out in community settings where inter-generational interactions occurred. Research tools included questionnaires, voice recorders for interviews, and note-taking.
In modern society, with the increasing prevalence of inter-generational families, there is a growing need for effective communication channels between the elderly and children. Observing that the elderly often find solace in reminiscing about their past experiences, while children are naturally drawn to the vivid and imaginative world of picture-book stories, we were inspired to create Teli Tiee.We use emotional and inclusive design principles to complete the design and use AI to process the story content.
Teli Tiee Multifunctional Player has been a Iron winner in the Baby, Kids' and Children's Products Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
For design images and photos please credit Zhou Leijing.
Zhou Leijing was recognized with the coveted Iron A' Design Award in 2025, a testament to excellence of their work Teli Tiee Multifunctional Player.
We provide a series of press releases on Zhou Leijing that journalists and press members can freely incorporate into their narratives. Journalists can access 5 press releases immediately, ready for your use.
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