Imoment
Low-Alcohol Wine Series for Netease Yanxuan Trading Co. Ltd
Young consumers tend to consume low-alcohol beverages in order to achieve a slight buzz that brings relaxation, joy and share with others. Help them better experience their own moments when opening imoment drinks, the important selling point of imoment is its commitment to presenting stunning, beautiful, and unforgettable moments in the low-alcohol series through design that compared to many similar products on the market. By blending visual and physiological intoxication, the product provides an immersive experience of slight inebriation.
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Imoment by Wan Hu
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Low Alcohol Wine Series by Wan Hu
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Wan Hu Imoment
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Wan Hu Low Alcohol Wine Series
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Netease Yanxuan Trading Co LtdBrand Logo
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Imoment Low-Alcohol Wine Series Press Releases
Our Imoment press releases are ready in languages: English, for your convenience.
Imoment Low-Alcohol Wine Series Translations
Offering a diversity of language options for Imoment translations: Low-Alcohol Wine Series EN, Lae-Alkohol Wynreeks AF, Seri Verërash me Alkool të Ulët SQ, ዝቅተኛ አልኮል የሚዛ ያላቸው ወይኖች ተከታታይ AM, سلسلة النبيذ منخفض الكحول AR, Թեթև ալկոհոլային գինու սերիա HY, কম-এলক'হল যুক্ত ৱাইন শৃংখলা AS, Az Spirtli Şərab Seriyası AZ, Alkohol Gutxiko Ardo-Seriea EU, Серыя слабаалкагольных вінаў BE, নিম্ন-অ্যালকোহল ওয়াইন সিরিজ BN, Serija Vina sa Niskim Sadržajem Alkohola BS, Серия нискоалкохолни вина BG, အရက်ဓာတ်နည်းပါး ဝိုင်စီးရီး MY, Sèrie de Vins de Baixa Graduació Alcohòlica CA, Serye sa Bino nga Gamay ang Alkohol CEB, Mndandanda wa Vinyo Wokhala ndi Mowa Wochepa NY, 低度酒系列 ZY, 低度酒系列 ZH, Seria di Vini à Bassu Gradu Alcoolicu CO, Serija Nisko-Alkoholnih Vina HR, Série nízkoalkoholických vín CS, Lavalkohol Vinserie DA, Laag-Alcoholische Wijnserie NL, Malaltalkohola Vina Serio EO, Madalalkoholne veiniseeria ET, Matalaalkokolinen Viinisarja FI, Gamme de Vins Faiblement Alcoolisés FR, Sreath Fìona Beag-Alcol GD, Serie de Viños de Baixa Gradación GL, დაბალალკოჰოლური ღვინის სერია KA, Leichtalkoholische Weinserie DE, Σειρά Κρασιών Χαμηλής Περιεκτικότητας σε Αλκοόλ EL, Serie Vino Alcohol Michĩmi GN, લો-આલ્કોહોલ વાઇન શ્રેણી GU, Seri Diven ak Alkòl Ba HT, Jerin Giya Mai Ƙananan Barasa HA, Hui Waina ʻAlakōhola Emi HAW, סדרת יינות דלי אלכוהול HE, कम-अल्कोहल वाइन श्रृंखला HI, Koob Cawv Me Me HMN, Alacsony alkoholtartalmú borsorozat HU, Lágalkóhól vínsería IS, Usoro Mmanya Nwere Obere Alcohol IG, Seri Anggur Rendah Alkohol ID, Sraith Fíona Íseal-Alcóil GA, Serie di Vini a Basso Contenuto Alcolico IT, 低アルコールワインシリーズ JA, Seri Anggur Alkohol Rendah JV, ಕಡಿಮೆ-ಆಲ್ಕೋಹಾಲ್ ವೈನ್ ಸರಣಿ KN, Төмен алкогольді шарап сериясы KK, ស៊េរីស្រាជាតិអាល់កុលទាប KM, Urukurikirane rwa Divayi y'Inzoga Nke RW, 저도수 와인 시리즈 KO, زنجیرەی شەرابی کەم-ئەلکۆلی KU, Алкоголдук мөөнөтү аз шарап сериясы KY, ຊີຣີໄວນ໌ແອັລກໍຮໍລ໌ຕໍ່າ LO, Series Vini Tenuis Alcoholis LA, Vieglo alkoholisko vīnu sērija LV, Silpno alkoholio vynų serija LT, Léicht-alkoholeschen Wäinserie LB, Серија нискоалкохолни вина MK, Andian-divay Alikaola Ambany MG, Siri Wain Beralkohol Rendah MS, കുറഞ്ഞ ആൽക്കഹോൾ വൈൻ സീരീസ് ML, Serje ta' Inbid b'Alkoħol Baxx MT, Rārangi Waina Waipiro-Iti MI, अल्प-अल्कोहोल वाइन श्रृंखला MR, Бага согтууруулах агуулгатай дарсны цуврал MN, कम-अल्कोहल वाइन शृंखला NE, Lavalkohol Vinserie NO, Lavalkoholholdig vinserie NB, Seria de Vins a Bas Grau Alcoòlic OC, ନିମ୍ନ-ମଦ୍ୟଯୁକ୍ତ ମଦିରା ଶ୍ରେଣୀ OR, د کم الکول شرابو لړۍ PS, سری شراب کمالکل FA, Seria Niskoalkoholowych Win PL, Série de Vinhos de Baixo Teor Alcoólico PT, ਘੱਟ-ਅਲਕੋਹਲ ਵਾਈਨ ਸੀਰੀਜ਼ PA, Pisi Alkulniyuq Vino Tantanakuy QU, Serie de Vinuri cu Alcool Scăzut RO, Серия слабоалкогольных вин RU, Fa'asologa Uaina Maualalo Le Malosi SM, अल्पमद्य-द्राक्षारस-श्रृंखला SA, Serija Vina sa Niskim Sadržajem Alkohola SR, Mutevedzano weWaini Ine Doro Rakaderera SN, گھٽ الڪوحل واري شراب جو سلسلو SD, අල්ප මධ්යසාර වයින් ශ්රේණිය SI, Séria vín s nízkym obsahom alkoholu SK, Serija vin z nizko vsebnostjo alkohola SL, Taxane Khamriga Alkoolka Yar SO, Letoto la Veine e nang le Alkohola e Nyane ST, Serie de Vinos de Baja Graduación Alcohólica ES, Séri Anggur Rendah Alkohol SU, Mfululizo wa Divai Yenye Alkoholi Kidogo SW, Lågalkoholhaltig vinserie SV, Serye ng Mababang-Alkohol na Alak TL, Силсилаи Шаробҳои Камалкоголӣ TG, குறைந்த ஆல்கஹால் ஒயின் வரிசை TA, Түбән Алкогольле Шәраб Серияләре TT, తక్కువ-ఆల్కహాల్ వైన్ శ్రేణి TE, ซีรีส์ไวน์แอลกอฮอล์ต่ำ TH, ཆང་ཤུགས་ཆུང་བའི་ཆང་རིགས་གསེས་རིམ། BO, ትሑት-አልኮል ወይን ተኸታታሊ TI, Düşük Alkollü Şarap Serisi TR, Az Alkogolly Şerap Seriýasy TK, Серія слабоалкогольних вин UK, کم الکوحل شراب کی سیریز UR, تۆۋەن ئالكوگوللۇق شاراب سېرىيىسى UG, Kam alkogollik sharob seriyasi UZ, Dòng Rượu Vang Độ Cồn Thấp VI, Cyfres Gwin Alcohol Isel CY, Leechalkoholyske Wynsearje FY, Uthotho lweWayini Elinobunye Obuphantsi XH, ניידעריק-אַלקאָהאָל ווײַן סעריע YI, Ẹ̀ka Wáìnì Aláìlágbára Púpọ̀ YO, Uhlu Lwewayini Enezinga Eliphansi Lamandla Okuphuzisa ZU, to suit your project's needs.
Imoment Low-Alcohol Wine Series Media Articles
Explore our ready-to-use articles on Imoment, available in multiple languages: English, French, Spanish, German, Chinese (Mandarin), Dutch, Portuguese, Indonesian, Japanese, Arabic (Standard), Turkish, Korean, Russian, Italian and Hindi, for your feature stories.
Unique Properties
Young consumers tend to consume low-alcohol beverages in order to achieve a slight buzz that brings relaxation, joy and share with others. Compared to many similar products on the market, the important selling point is presenting stunning, beautiful, and unforgettable moments through design. By blending visual and physiological intoxication, the product provides an immersive experience of slight inebriation.
Tags
Low-alcohol drinks, brand series visual aesthetics, packaging design, illustrations.
Production Technology
To present a visually experience of transparent gradient sky colors, large areas of shrink film are used to wrap transparent glass bottles and aluminum cans, ensuring visual integrity and compatibility with the shape of most containers.
Design Challenge
In terms of art, the gradient colors are difficult to reproduce consistently across different mediums. Therefore, designers redesigned and established a standard format that could adapt to different shapes. In order to achieve the technical requirements of the design, tried seven different techniques, and successfully balanced the effect and cost by using heat shrink film.
Project Duration
The project started in June 2022 and finished in August 2022 in Hangzhou, and was exhibited in September 2022.
Operation Flow
Firstly, the team create the concept and organize the natural materials required for it, which are then drawn into standardized forms. Then design for different products and packaging containers according to their respective shapes. After the design plan is output, proceed with the sampling process. Each type of sampling process goes through at least three rounds, ultimately resulting in high-quality products through constant refinement.
Research
The designers found that many low-alcohol drinks use a lot of text or illustrations to convey information, emphasizing fun. However, i moment aims to provide consumers of relatively low-priced alcoholic beverages with a higher quality experience and emotional guidance for light drinking, so the team focus on defining and designing accordingly. Combine color emotions with the taste of the drink to better provide consumers with spiritual value and commercial differentiation.
Inspiration
Use the beautiful moments before sunrise and sunset, and integrate the visual impact of scenes into the packaging and design interfaces, to help young consumers better experience their own moments of joy when opening i moment drinks.
Image Credits
Creator Hu Wan Illustrator Li Jianpeng
Project Overview
Imoment Low-Alcohol Wine Series has been a Bronze winner in the Food, Beverage and Culinary Arts Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Wan Hu was recognized with the coveted Bronze A' Design Award in 2024, a testament to excellence of their work Imoment Low-Alcohol Wine Series.
Wan Hu Press Releases
Numerous press releases on Wan Hu and their achievements are at your disposal, inviting press members to use them freely in their coverage. Unlock 3 press releases now, directly accessible to journalists.
Introducing Imoment: A Low-Alcohol Wine Series by Wan Hu
Wan Hu's Imoment Low-Alcohol Wine Series Unveils a New Era of Visual Aesthetics in Beverage Packaging
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