The Stroke
Typographic Coffee Mug for Letteres
Crafted from fine white porcelain and designed under the golden ratio principle, the typo mug reveals a typographic symbol of celestial importance with every sip you take. This mug is part of a series of decorative and functional objects which embody highly artistic practices with subtle yet distinct details and a hint of type. Set in Parachute Typefoundry's Centro typeface, this typo mug provides a deep soulful spirit with an eclectic mix of type, industrial design, and long experimentation. An homage to humanity's universal need for connectivity, unity, and peace.
Download Press Kit № 147815
Download Press Kit № 147815 Typographic Coffee Mug for Letteres by Parachute Typefoundry to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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The Stroke by Parachute Typefoundry
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Typographic Coffee Mug by Parachute Typefoundry
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Parachute Typefoundry The Stroke
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Parachute Typefoundry Typographic Coffee Mug
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LetteresBrand Logo
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The Stroke Typographic Coffee Mug Press Releases
Press resources for The Stroke are offered in several languages: English.
The Stroke Typographic Coffee Mug Translations
Delighted to offer translations for The Stroke projects in a variety of languages: Filxhani Tipografik I Kafesë SQ, የፊደል አጻጻፍ የቡና ኩባያ AM, كوب القهوة المطبعي AR, Տպագրական Սուրճի Գավաթը HY, Tipoqrafik Qəhvə Fincanı AZ, Kafe-Katilu Tipografikoa EU, Тыпаграфічная Кававая Кружка BE, টাইপোগ্রাফিক কফি মগ BN, Tipografska Šolja Za Kafu BS, Типографската Чаша За Кафе BG, စာစီစာရိုက်ကော်ဖီခွက် MY, La Tassa De Cafè Tipogràfica CA, Typographic Coffee Mug CEB, Typographic Khofi Makapu NY, 印刷咖啡杯 ZY, 印刷咖啡杯 ZH, A Tazza Di Caffè Tipografica CO, Tipografska Šalica Za Kavu HR, Typografisk Kaffekrus DA, Typografische Koffiemok NL, Typografický Hrnek Na Kávu CS, Tipografia Kaftaso EO, Tüpograafiline Kohvikruus ET, Typografinen Kahvimuki FI, La Tasse À Café Typographique FR, ’ Ann Am Muga Cofaidh Clò-Sgrìobhaidh GD, A Taza De Café Tipográfica GL, ტიპოგრაფიული ყავის ჭიქა KA, Typografische Kaffeetasse DE, Η Τυπογραφική Κούπα Καφέ EL, ટાઇપોગ્રાફિક કોફી મગ GU, Tas Kafe Tipografik HT, Typographic Kofi Mug HA, ʻo Ke Kīʻaha Kofe Typographic HAW, ספל קפה טיפוגרפי HE, टाइपोग्राफ़िक कॉफ़ी मग HI, Typographic Kas Fes Mug HMN, A Tipográfiai Kávésbögre HU, Leturgerð Kaffibolli IS, Typographic Kọfị Iko IG, Cangkir Kopi Tipografi ID, Muga Caife Clóghrafach GA, La Tazza Da Caffè Tipografica IT, 活版印刷のコーヒーマグは、 JA, Cangkir Kopi Tipografi JV, ಟೈಪೋಗ್ರಾಫಿಕ್ ಕಾಫಿ ಮಗ್ KN, Типографиялық Кофе Кружкасы KK, ពែងកាហ្វេ Typographic KM, Ikawa Yimyandikire RW, 인쇄상의 커피 머그는 KO, Qehweya Tîpografîk KU, Типографиялык Кофе Кружкасы KY, ຈອກກາເຟ Typographic LO, Mug Capulus Typographicum LA, Tipogrāfiskā Kafijas Krūze LV, Tipografinis Kavos Puodelis LT, Typographesch Kaffisbecher LB, Типографска Шолја За Кафе MK, Typographic Coffee Mug MG, Cawan Kopi Tipografi MS, ടൈപ്പോഗ്രാഫിക് കോഫി മഗ് ML, Mug Tal-Kafè Tipografiku MT, Ko Te Kohu Kawhe Taiapa MI, टायपोग्राफिक कॉफी मग MR, Хэвлэх Кофены Аяга MN, टाइपोग्राफिक कफी मग NE, Typografisk Kaffekrus NO, ଟାଇପୋଗ୍ରାଫିକ୍ କଫି ମଗ୍ OR, ټایپوګرافیک کافي مګ PS, فنجان قهوه چاپی FA, Typograficzny Kubek Do Kawy PL, Caneca De Café Tipográfica PT, ਟਾਈਪੋਗ੍ਰਾਫਿਕ ਕੌਫੀ ਮਗ PA, Cana De Cafea Tipografică RO, Типографская Кофейная Кружка RU, Typographic Kofe Ipu SM, Типографска Шоља За Кафу SR, Typographic Coffee Mug SN, ٽائپوگرافڪ ڪافي مگ SD, Typographic Coffee Mug SI, Typografický Hrnček Na Kávu SK, Tipografska Kavna Skodelica SL, Koob Koob Kafee Ah SO, Typographic Coffee Mug ST, La Taza De Café Tipográfica ES, Cangkir Kopi Tipografi SU, Kikombe Cha Kahawa Cha Uchapaji SW, Typografisk Kaffemugg SV, Ang Typographic Coffee Mug TL, Кружкаи Қаҳваи Типографӣ TG, அச்சுக்கலை காபி குவளை TA, Типографик Кофе Кружкасы TT, టైపోగ్రాఫిక్ కాఫీ మగ్ TE, แก้วกาแฟพิมพ์ TH, Tipografik Kahve Kupası TR, Tipografiki Kofe Küýzesi TK, Типографська Кавова Кружка UK, ٹائپوگرافک کافی مگ UR, تىپىك قەھۋە خالتىسى UG, Tipografik Kofe Krujka UZ, Cốc Cà Phê Typographic VI, Mwg Coffi Teipograffig CY, Typografyske Kofjebeker FY, Ikomityi Yekofu Yokuchwetheza XH, טיפּאָגראַפיק קאַווע באַפאַלן YI, Ago Kọfi Typographic YO, Inkomishi Yekhofi Ye-Typographic ZU, Typographic Coffee Mug EN, Tipografiese Koffiebeker AF.
The Stroke Typographic Coffee Mug Media Articles
Ready-to-feature articles on The Stroke are available in these languages: Indonesian, Italian, German, French, Dutch, Hindi, Spanish, English, Turkish, Arabic (Standard), Japanese, Portuguese, Korean, Russian and Chinese (Mandarin), for your convenience.
Unique Properties
This is an extra fine porcelain product designed under the golden ratio principle to provide aesthetics and functionality that adhere to strict mathematical laws as well as a hands-on balanced experience. From the proportions of nautilus shells through tree leaves, pine cone seeds or sunflower spirals to the work of trailblazing artists like Le Corbusier and Salvador Dali, the golden ratio conquered the world of aesthetics as a proportion by default pleasing to the eye. This mug is a typographic object of desire and one that introduces its owner to a symbol of celestial importance across the passage of time, implementing a unique stroke that terminates with a sharp slit into the porcelain.
Tags
mug, typography, type, porcelain, golden ratio, at symbol, typographic
Production Technology
Made with extra fine white porcelain. Matte on the outside, glossy on the inside. Letteres (the brand name of these products) signature logo silkscreen printed in silver on the inner side. This mug is delivered inside its own custom box, which is made out of recycled brown, white and black paper. The package includes a booklet with full description, historical references, production process and specifications.
Project Duration
Project duration: Two years Location: Athens, Greece
Operation Flow
Charmingly moulded at the bottom of this premier product, The at symbol offers an excellent excuse to kickstart discussion, a means to address one another with the mug at hand as you lift it up and slowly sip your drink. What are you looking at?
Inspiration
The 'sine qua non’ of digital living thanks to e-mail addresses and social media handles, the at symbol has been proclaimed by Moma as “the defining symbol of the computer age”. This coffee mug provides a deep soulful spirit with an eclectic mix of type, industrial design, and long experimentation. An homage to humanity’s universal need for connectivity, unity, and peace, whilst blessed by the Golden Ratio principle.
Image Credits
Images and Video by: Math Studio
Project Overview
The Stroke Typographic Coffee Mug has been a Bronze winner in the Bakeware, Tableware, Drinkware and Cookware Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Parachute Typefoundry was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work The Stroke Typographic Coffee Mug.
Parachute Typefoundry Press Releases
Our press releases on Parachute Typefoundry and their work are made freely available for press members looking to add depth to their content. Instantly access 1 press releases, available exclusively for journalists.
The Stroke: A Typographic Coffee Mug Inspired by Connectivity and the Golden Ratio
Parachute Typefoundry Introduces The Stroke, a Typographic Coffee Mug Designed Under the Golden Ratio Principle
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