Gradient Ramp
Tape for Bruce Tao
The background of this design is that designers observed when people use tape, they often cannot find the tape cut where. The observation of subtle problems is what designers want to create. So they used gradient colors instead of traditional scotch tape. After the user uses the tape, due to the gradient, the tape incision will form an obvious color difference. The next time the user can easily find out where the tape cut is.
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Gradient Ramp by Bruce Tao
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Tape by Bruce Tao
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Bruce Tao Gradient Ramp
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Bruce Tao Tape
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Gradient Ramp Tape Press Releases
Press resources for Gradient Ramp are offered in several languages: English.
Gradient Ramp Tape Media Articles
Access our collection of Gradient Ramp articles, ready for use and offered in languages: Arabic (Standard), Turkish, Indonesian, Chinese (Mandarin), Hindi, Italian, Spanish, German, French, Portuguese, Dutch, Korean, Japanese, Russian and English.
Unique Properties
This is a sellotape with a unique color. What is unique about it is what it does. It is a tape made of gradient. After using the tape, due to the gradient characteristics of the cut after use will form a color difference. So that users find the transparent tape incision, easy to use.
Tags
Tape, Tape cut, Gradient ramp, Convenience, Stationery
Production Technology
No plasticizer PVC film based material, with good low temperature resistance, good initial viscosity, easy punching and cutting molding.
Design Challenge
This is an innovative design with a complex internal structure, and the machining qualification rate is the biggest challenge encountered by this project.
Project Duration
The project started in September 2020 in Milan and finished in February 2021 in that place, and was exhibited in China in February 2021.
Operation Flow
First pick up the tape. Second, look for areas where the color difference is very pronounced. Third, use tape. Finally, after using the tape, the tape incision and tape will directly produce obvious color difference, convenient for people to find, so that the next use is more simple.
Research
In the past decade, the production of rubber belt has maintained an upward trend, with the output rising from 10.03 billion square meters in 2007 to 21.86 billion square meters in 2016. The industry scale is expanding continuously, and the market prospect is broad. Despite the forward-looking estimates, in 2017, the production of tape reached 23.80 billion square meters, a year-on-year growth of 8.88%. In such a large market, a tape that solves pain points is very promising.
Inspiration
I get my inspiration from gradient.Tape is a stationery that many people often use.Because the tape is too thin.Everyone who uses tape has a problem with not finding the cut.We combine the principle of gradient with tape.You can easily find the tape cut through the color difference.Our motivation was to design a tape that was easier to use.
Image Credits
Creator (Bruce Tao / Designer)
Project Overview
Gradient Ramp Tape has been a Iron winner in the Art and Stationery Supplies Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Iron Recognition
Bruce Tao was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work Gradient Ramp Tape.
Bruce Tao Press Releases
Attention press members and journalists: We offer a collection of press releases on Bruce Tao and their notable work, available for your unrestricted use. Journalists, gain instant access to 16 press releases today.
Introducing Gradient Ramp: A Unique and Convenient Tape Design by Bruce Tao
Discover the innovative Gradient Ramp tape design by Bruce Tao, a solution to the common struggle of finding the tape cut. This unique sellotape features a gradient color scheme, making it easier for users to locate the cut and enhancing convenience in everyday use.
Bruce Tao Newsroom
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