Lighting Products
Atun

Lighting Products for Selim El Kady Design Studio

Darkness envelops, the land is in silence, their creator is resting in his horizon. At daybreak, arisen from the horizon, shining as the disk in day, you remove the darkness, you grant your rays, and the two lands are in festival Great Aten Hymn. This product has been inspired from the Pharaonic symbol of balance, strength and reincarnation Djed. The Djed was raised on the coldest, darkest nights of the year as a reminder of to reconnect to the light of righteoussness.

Mohamed Selim El Kady 2022 Professional Bronze Press Kit № 136270

Download Press Kit № 136270

Download Press Kit № 136270 Lighting Products for Selim El Kady Design Studio by Mohamed Selim El Kady to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Atun by Mohamed Selim El Kady
Atun by Mohamed Selim El Kady

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Image Credits Section holds all necessary photo accreditation details.

Lighting Products by Mohamed Selim El Kady
Lighting Products by Mohamed Selim El Kady

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. For attribution details, see the Image Credits Section.

Mohamed Selim El Kady Atun
Mohamed Selim El Kady Atun

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Image attributions can be found in the Image Credits Section.

Mohamed Selim El Kady Lighting Products
Mohamed Selim El Kady Lighting Products

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Image Credits Section holds all necessary photo accreditation details.

Mohamed Selim El Kady Designer Portrait Photo
Mohamed Selim El Kady Designer Portrait Photo

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Consult the Image Credits Section for information on photo credits.

Selim El Kady Design StudioBrand Logo
Selim El Kady Design StudioBrand Logo

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. For attribution details, see the Image Credits Section.

Design Interviews
Mohamed Selim El Kady Interview

Available for Journalists: An in-depth interview with Mohamed Selim El Kady, around 475 words, ready for complimentary use in your articles. Download it today. Access Mohamed Selim El Kady Interview Now.


Design Newswire
Atun Lighting Products Press Releases

Press releases for Atun are now accessible in these languages: English.


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Atun Lighting Products Translations

Proudly offering Atun project translations in several languages: Lighting Products EN, Beligtingsprodukte AF, Produktet E Ndriçimit SQ, የመብራት ምርቶች AM, Լուսավորման Արտադրանքը HY, Işıqlandırma Məhsulları AZ, Argiztapen Produktuak EU, Асвятляльныя Вырабы BE, আলো পণ্য BN, Rasvjetni Proizvodi BS, Осветителните Продукти BG, Lighting Products MY, Productes D'il·luminació CA, Ang Mga Produkto Sa Suga CEB, Zowunikira NY, 照明產品 ZY, 照明产品 ZH, I Prudutti D'illuminazione CO, Rasvjetni Proizvodi HR, Světelné Produkty CS, Belysningsprodukter DA, Verlichtingsproducten NL, Lumproduktoj EO, Valgustustooted ET, Valaistustuotteet FI, Produits D'éclairage FR, Am Bathar Solais GD, Produtos De Iluminación GL, განათების პროდუქტები KA, Beleuchtungsprodukte DE, Τα Προϊόντα Φωτισμού EL, લાઇટિંગ પ્રોડક્ટ્સ GU, Pwodwi Ekleraj HT, Kayayyakin Haske HA, Nā Huahana Kukui HAW, מוצרי תאורה HE, प्रकाश व्यवस्था के उत्पाद HI, Cov Khoom Siv Teeb Pom Kev Zoo HMN, Világítástechnikai Termékek HU, Lýsingarvörur IS, Ngwaahịa Ọkụ IG, Produk Pencahayaan ID, Táirgí Soilsithe GA, Prodotti Per L'illuminazione IT, 照明製品は JA, Produk Cahya JV, ಬೆಳಕಿನ ಉತ್ಪನ್ನಗಳು KN, Жарықтандыру Өнімдері KK, ផលិតផលបំភ្លឺ KM, Ibicuruzwa Bimurika RW, 조명 제품은 KO, Hilberên Ronahiyê KU, Жарык Берүүчү Буюмдар KY, ຜະລິດຕະພັນເຮັດໃຫ້ມີແສງ LO, Deponens Producta LA, Apgaismojuma Produkti LV, Apšvietimo Gaminiai LT, Beliichtungsprodukter LB, Производи За Осветлување MK, Ny Vokatra Jiro MG, Produk Pencahayaan MS, ലൈറ്റിംഗ് ഉൽപ്പന്നങ്ങൾ ML, Prodotti Tad-Dawl MT, Ko Nga Hua Rama MI, प्रकाश उत्पादने MR, Гэрэлтүүлгийн Бүтээгдэхүүн MN, प्रकाश उत्पादनहरू NE, Belysningsprodukter NO, ଆଲୋକୀକରଣ ଉତ୍ପାଦଗୁଡ଼ିକ OR, د رڼا محصولات PS, محصولات نورپردازی FA, Produkty Oświetleniowe PL, Produtos De Iluminação PT, ਰੋਸ਼ਨੀ ਉਤਪਾਦ PA, Produse De Iluminat RO, Светотехническая Продукция RU, Oloa Moli SM, Производи За Осветљење SR, Zvigadzirwa Zvekuvhenekera SN, روشني جي شين SD, ආලෝකකරණ නිෂ්පාදන SI, Osvetľovacie Produkty SK, Izdelki Za Razsvetljavo SL, Alaabta Iftiinka SO, Lihlahisoa Tsa Mabone ST, Productos De Iluminación ES, Produk Cahaya SU, Bidhaa Za Taa SW, Belysningsprodukter SV, Ang Mga Produktong Pang-Ilaw TL, Маҳсулоти Рӯшноӣ TG, Яктырту Продуктлары TT, லைட்டிங் பொருட்கள் TA, లైటింగ్ ఉత్పత్తులు TE, ผลิตภัณฑ์ส่องสว่าง TH, Aydınlatma Ürünleri TR, Yşyklandyryş Önümleri TK, روشنی کی مصنوعات UR, Освітлювальні Вироби UK, يورۇتۇش مەھسۇلاتلىرى UG, Yoritish Mahsulotlari UZ, Sản Phẩm Chiếu Sáng VI, Cynhyrchion Goleuo CY, Ferljochting Produkten FY, Iimveliso Zokukhanyisa XH, לייטינג פּראָדוקטן YI, Awọn Ọja Itanna YO, Imikhiqizo Yokukhanyisa ZU, منتجات الإضاءة AR, tailored for your needs.


Press Kit
Atun Lighting Products Media Articles

Access our collection of Atun articles, ready for use and offered in languages: Chinese (Mandarin), Indonesian, Spanish, Portuguese, Dutch, Italian, German, French, Korean, Japanese, Russian, English, Turkish, Arabic (Standard) and Hindi.


Unique Properties

Atun is originated from the Ancient Egyptian Civilization, Its aims to integrate between ancient Egyptian culture aesthetics and modern Egyptian identity , where it results in distinguished products representing Egyptian culture and has a positive impact on the consumers.

Tags

Lighting, Home Accessories, Djed, Sculpture, Cultural design, Emotional design, Handmade, Egyptian Civilization

Production Technology

I start from drawing the sketch, Passing through AutoCAD program then 3D MAX and CNC milling, In the production process we use a sample manual lathe machine and Laser cutter, The materials used in the design are environment-friendly, recycled and can be sustainable. These same materials were used by the Ancient Egyptians in their crafts, 1.Asersus wood 2.Alabaster Marble 3.Marmar Stone 4.Borosilicate glass 5. gold plated copper.

Design Challenge

The challenge was to design new lighting products that is shaped to be related to the Ancient Egyptian Civilization and the integration between the cultural design and emotional design.

Project Duration

Duration: The idea started in 2018 and was first exhibited in October 2018 then again in November 2021 both in Cairo Design Award. Location: Cairo, Egypt.

Operation Flow

The product is well designed. The details of its parts allow the user to handle the product in a comfortable way. It provides a uniform level of illumination throughout the space independently of other lighting sources. Moreover, its purpose is to ensure safe and ' easy traffic, as well as to create an overview of the room.

Research

The entire research is integrated around the ancient Egyptian beliefs and about the importance of light and what it represents to the ancient Egyptian. We found the great Hymn of Akhtitatun to Aten that was found in the cemetery in the tombs of Tell El-Amarna, and how Djed hieroglyph was a pillar-like symbol that represented stability. It was also sometimes used to represent Osiris himself.

Inspiration

Darkness envelops, the land is in silence, their creator is resting in his horizon. At daybreak, arisen from the horizon, shining as the disk in day, you remove the darkness, you grant your rays, and the two lands are in festival Great Aten Hymn. This product has been inspired from the Pharaonic symbol of balance, strength and reincarnation Djed. The Djed was raised on the coldest, darkest nights of the year as a reminder of to reconnect to the light of righteousness.

Image Credits

Image #1: Photographer Mostafa Mahmoud, Atun, 2020. Image #2: Photographer Mostafa Mahmoud, Atun, 2020. Image #3: Photographer Mostafa Mahmoud, Atun, 2022. Image #4: Photographer Mostafa Mahmoud, Atun, 2020. video by: V digital, Atun,2022.

Project Overview

Atun Lighting Products has been a Bronze winner in the Lighting Products and Fixtures Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Mohamed Selim El Kady Designer Portrait Photo Award Logo
Bronze Recognition

Mohamed Selim El Kady was recognized with the coveted Bronze A' Design Award in 2022, a testament to excellence of their work Atun Lighting Products.

DesignPRWire
Mohamed Selim El Kady Press Releases

For journalists seeking engaging content: Explore our press releases featuring Mohamed Selim El Kady's work, freely available for incorporation into your stories. Instantly access 1 press releases, available exclusively for journalists.


Introducing Atun: A Fusion of Ancient Egyptian Culture and Modern Design

Mohamed Selim El Kady Unveils Atun, a Unique Lighting Product Inspired by Ancient Egyptian Symbolism


Mohamed Selim El Kady Designer Portrait Photo
Mohamed Selim El Kady Newsroom

Discover outstanding design and award-winning initiatives in the Mohamed Selim El Kady Newsroom.

You are currently viewing Media Showcase № 136270. Access Mohamed Selim El Kady's comprehensive newsroom for a deep dive into their award-winning portfolio, including media assets and much more. Welcome to Press Kit / Media Showcase 136270 on Atun. Discover additional content in Newsroom 326465.

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