Micro Transportation Mean
Reev Cruiser

Micro Transportation Mean for Tamir Mizrahi

The Reev Cruiser offers the highest degree of safety in micromobility, by incorporating the automotive industry into its design. Uncompromising product design, a durable architecture, and electrical components with numerous high-tech features were created to work in the midst of shaking, stumbling, and heavy rain. The interactions between the scooter and its rider are designed to make the scooter appear to be a living entity. The concept is designed through tin folds for a lightweight, robust, and eye-catching reflections, which also helped to define Reev's true unique design Dna.

Tamir Mizrahi 2023 Professional Iron Press Kit № 145990

Download Press Kit № 145990

Download Press Kit № 145990 Micro Transportation Mean for Tamir Mizrahi by Tamir Mizrahi to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Reev Cruiser by Tamir Mizrahi
Reev Cruiser by Tamir Mizrahi

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Micro Transportation Mean by Tamir Mizrahi
Micro Transportation Mean by Tamir Mizrahi

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Tamir Mizrahi Reev Cruiser
Tamir Mizrahi Reev Cruiser

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Tamir Mizrahi Micro Transportation Mean
Tamir Mizrahi Micro Transportation Mean

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Tamir Mizrahi Designer Portrait Photo
Tamir Mizrahi Designer Portrait Photo

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Tamir MizrahiBrand Logo
Tamir MizrahiBrand Logo

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Design Newswire
Reev Cruiser Micro Transportation Mean Press Releases

Press resources for Reev Cruiser are offered in several languages: English.


Press Kit
Reev Cruiser Micro Transportation Mean Media Articles

We provide articles ready for publication on Reev Cruiser, offered in several languages: German, French, Portuguese, English, Spanish, Hindi, Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Turkish, Arabic (Standard), Dutch and Italian.


Unique Properties

By merging the automotive industry into its design, REEV Cruiser scooter functions like a smart car. ABS, anti-collision radar, trip loggers for speed recommendation, hybrid dual brake systems, fire detection systems, automotive chassis design, auto turn signals, in-app parent control, and many other features, enable maximum safety. The user may change light themes, detect and prevent theft, identify a computer or mechanical problem, and operate Bluetooth-enabled devices using a phone app.

Tags

electric scooter, smart mobility, micro mobility, transportation, industrial design, REEV, Electric Scooter

Production Technology

We had to develop a Robust, long-lasting design that appear futuristic from any angle, yet would be inexpensive to manufacture - That's why we chose tin folding. We combine the design, technical and electronic components to make sure that they could function in the presence of shaking, stumbling and under heavy rain. We have created 8 functional prototypes since 2021. We developed a console that serves as the scooter's brain, and makes the scooter completely operated through a phone app.

Design Challenge

The Hardest part was to insure a durable structure, uncompromising product design and all the tech solutions we wanted to have, under an affordable price tag. The more we developed our product - the more it got expensive. We truly wanted to bring a safe' strong and beautiful product to market - so we found the best solutions to our question's trough production technics. We hope to make our product available at any home, and put the highest standard of safety when it comes to micromobility.

Project Duration

The project started in February 2021 in Yehud and finished in December 2022 in Yehud, Israel

Operation Flow

REEV Cruiser provides the greatest technology possible on the market. The rider can be safer thanks to features like anti-collision radar, trip loggers that suggest the best speed, ABS, hybrid dual brake systems, fire detection systems, automotive chassis design, auto turn signals, in-app parent control, anti-theft system, unlike any electric scooters currently on the market. The phone app enables our users to be completely aware of their scooter, almost as if it were a living being.

Research

As a transportation designer, I had to ask my self - How can I re invent such a core product to distinguish out from the competitors while preserving its functionality? The design idea and manufacturing methods required careful consideration. To produce a lightweight, affordable, durable, and aesthetically beautiful product, I based mydesign on tin folds. It allowed me to find REEV's true distinctive design DNA, whichspeaks the same language as its powerful and high-tech scooter capabilities.

Inspiration

The micromobility sector is expanding, and it is hard to ignore the risks that this industry faces. Poor infrastructure, a high chance of a technological failure, sliding or falling. Scooters are extremely dangerous and cause numerous accidents today due to their low-tech technology in comparison to road cars. This harms the reputation of the sector, which is illogical considering that micromobility is ecologically friendly, good to society, and will be extensively utilized in the near future.

Image Credits

Tamir Mizrahi

Project Overview

Reev Cruiser Micro Transportation Mean has been a Iron winner in the Scooter Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Tamir Mizrahi Designer Portrait Photo Award Logo
Iron Recognition

Tamir Mizrahi was recognized with the coveted Iron A' Design Award in 2023, a testament to excellence of their work Reev Cruiser Micro Transportation Mean.

DesignPRWire
Tamir Mizrahi Press Releases

Access a rich repository of press releases on Tamir Mizrahi, offered to press and media professionals for unrestricted use in their stories. For immediate journalistic use: 3 press releases are available right now.


Introducing the REEV Cruiser: A Revolutionary Electric Scooter Redefining Micromobility Safety

Tamir Mizrahi unveils the REEV Cruiser, a groundbreaking electric scooter designed to revolutionize micromobility with cutting-edge safety features and automotive-inspired technology.


Tamir Mizrahi Designer Portrait Photo
Tamir Mizrahi Newsroom

Access Tamir Mizrahi Newsroom for exclusive insights into distinguished design and laureled projects.

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