Cattery
N Plus Magic House

Cattery for Taizhou HAKE Technology Co., Ltd

In contrast to conventional enclosed cages, the N plus Magic House facilitates the unrestricted expansion of space and adaptable structural modifications through its modular component design. This innovative approach seamlessly merges the living and recreational needs of cats and offers users the ease of assembly and disassembly to cater to various needs. The design exemplifies a high level of functionality and user-centered characteristic of modern pet product design.

Chen Hao 2025 Agency Silver Press Kit № 171377

Download Press Kit № 171377

Download Press Kit № 171377 Cattery for Taizhou HAKE Technology Co., Ltd by Chen Hao to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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N Plus Magic House by Chen Hao
N Plus Magic House by Chen Hao

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. Consult the Image Credits Section for information on photo credits.

Cattery by Chen Hao
Cattery by Chen Hao

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Details on photo contributions are located in the Image Credits Section.

Chen Hao N Plus Magic House
Chen Hao N Plus Magic House

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Photo credits are listed in the Image Credits Section.

Chen Hao Cattery
Chen Hao Cattery

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. Image attributions can be found in the Image Credits Section.

Taizhou HAKE Technology Co   LtdBrand Logo
Taizhou HAKE Technology Co LtdBrand Logo

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. Image attributions can be found in the Image Credits Section.

Unique Properties

The N plus Magic House restructures the conventional cat house through modularized design. Its fundamental structure comprises standardized units that allow for flexible combination, expansion, and disassembly. This design addresses the living and play needs of cats, allowing users to tailor the configuration based on spatial conditions and the habits of pets. Unlike traditional cat houses that typically serve a single function, it harmonizes with diverse placement scenarios.

Tags

Cattery, Modular, Flexible, Personalized, Expanded

Production Technology

The N plus Magic House is fabricated through injection molding, automatic wire welding, and plastic spraying processes, so that the overall design aligns with the behavioral and safety requirements of cats. Constructed from high-quality PP resin, the cage is impact-resistant and eco-friendly. The transparent components are made from PET, allowing owners to monitor their pets at ease. The rear section features Q195 carbon steel mesh that offers strength and durability.

Design Challenge

A notable challenge was to maintain the flexibility of the cube unit without compromising the overall stability of the assembled structure. To address this, the team enhanced existing connectors and tailored a high-strength, durable connector for the cat house. This innovative connector features a precise slot structure that would support greater weight and pressure, while its added non-slip texture design enhances friction with the cube unit, preventing loosening or detachment in use.

Project Duration

The project commenced in July 2023 in Taizhou, Zhejiang Province, and wrapped up in November 2024, also in Taizhou, Zhejiang Province. Subsequently exhibited in November 2024 at Megazoo Korea.

Operation Flow

The components and modules of the N plus Magic House are designed to be independent and interchangeable with a secure connection maintained. Users are not required to possess advanced tools or specialized skills, but simply insert the cage pieces into the connector slots and stack them like building blocks to form the desired shape of the cat house. Furthermore, the design allows for easy disassembly and reassembly at any time, enabling users to continually modify and enhance their cat personal space in accordance with their pet growth and preferences.

Research

During the initial phase of development, the team gathered data on cats behavioral patterns, preferences, and the expectations of pet owners regarding cat houses. Additionally, they conducted an analysis of the strengths and weaknesses of the products available in the market, allowing them to leverage strengths and mitigate weaknesses in their design process.

Inspiration

Many pet owners consider their cats as integral family members and seek cat houses that not only accommodate their pets living needs but also provide ample space for play and interaction to fulfill their emotional well-being. However, intricate and engaging cat house designs may impose limitations on the placement options for users, narrowing the range of target customers. In contrast, a modular design caters to individual preferences, offering greater versatility and adaptability.

Image Credits

Taizhou HAKE Technology Co., Ltd

Project Overview

N Plus Magic House Cattery has been a Silver winner in the Pet Care, Toys, Supplies and Products for Animals Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

 Award Logo
Silver Recognition

Chen Hao was recognized with the coveted Silver A' Design Award in 2025, a testament to excellence of their work N Plus Magic House Cattery.

Newsroom
Chen Hao Newsroom

Access Chen Hao Newsroom to delve into the world of top-tier design and accolades.

You are currently viewing Media Showcase № 171377. Explore Chen Hao's newsroom for a complete collection of their award-winning work, including high-resolution images, interviews, and much more. You are now viewing Press Kit / Media Showcase 171377 on N Plus Magic House. For more details, access Newsroom 364654.

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